Marketing Associate – Fairfax, VA

Sightline Systems is currently seeking an experienced Marketing Associate to join our team in Fairfax,VA.

Who we are:

Sightline Systems is a software company located in Fairfax, VA that specializes in IT performance monitoring and analytics software. We are looking for a creative, motivated Marketing Associate to help us grow. This is a hands-on role that is responsible for the generation and development of marketing-qualified leads to help drive sales.


  • Help generate and follow up on new leads by creating content for and managing corporate social media accounts.
  • Attract visitors and convert site traffic in MQLs through calls-to-action, landing pages, and lead generation content
  • Assist with managing our marketing automation and lead nurturing tools
  • Optimize web site content for search engines
  • Report on performance of marketing activities and campaigns, gain insight and assess against goals
  • Help increase our contact database though organic methods
  • Participate in industry events and conferences
  • Provide market and industry research and analysis
  • The Marketing Associate will report to the VP – Sales


  • BA/BS degree or equivalent
  • A passion for marketing as well software and technology
  • 2+ years of marketing experience (post-college)
  • Proficient in the use of corporate social marketing tools and applications (LinkedIn, Twitter, Facebook, etc) to increase leads
  • Excellent communicator and creative thinker, with an ability to use both data and intuition to inform decisions
  • Exceptional written and oral communication skills
  • Fluency in English (written and oral)
  • Able to work in the U.S. without sponsorship

Bonus experience and skills:

  • Experience with the following marketing solutions Google Ads, HubSpot, Adobe, etc.

Benefits and Compensation:

Sightline provides all employees with medical, vision, dental, life and disability insurance, a 401k plan and free parking.  The Marketing Associate position pays a competitive annual salary based on level of experience and with the opportunity for annual performance-based bonuses.

About Sightline:

Sightline Systems offers real-time performance monitoring, big data analytics and visualization focused on root cause analysis, anomaly detection, capacity planning and forecasting for critical IT systems.  Sightline’s powerful analytics go beyond point-in-time data to include over time and real time trend analysis, with abnormal behaviors or events dynamically communicated for appropriate actions.

Qualified applicants should send a cover letter and resume to